NeoGames Signs New Deal with Party Gaming

January 18 - A new white label partnership deal has been signed between two gaming companies in the gambling industry.

This week, soft gaming solutions provider, NeoGames announced that it had signed an agreement with industry giant, Party Gaming to provide a fully managed soft gaming operation for a new brand.

Party Gaming will offer, through its new brand Topscratch.com, over 100 superb, interactive games - all of which will be hosted on the NeoGames NeoSphere platform.

The games on offer will include instant games, slot games and scratch cards - to name just a few.

NeoGames was launched in 2005 and since then has been considered a leading brand in the industry.

The group has supplied its interactive games and multi channel platform solutions to a number of gaming operators, media companies and national lotteries over the years.

"We are delighted to be chosen by Party Gaming to enhance their global offering with a dedicated soft gaming focused brand," said the Managing Director of NeoGames Network, Shay Bar Joseph.

"It was clear that Party Gaming realized the huge potential to expand on their current entertainment offering to soft gaming," he said.

"We are confident that with Party Gaming's marketing power and knowledge, combined with our soft gaming player knowledge and gaming portfolio, TopScratch.com will become a success."

Party Gaming will be joining with Austrian gambling giant, bwin, this year in one of the biggest mergers the industry has seen in years.