February 7 - As poker continues to gain unprecedented popularity on the Internet,
established online casino SweetFreerolls.com has decided to run a free entrance online poker tournament on Valentine's Day this year (February 14th) with prize money of $14 000.
In a shrewd marketing move, the casino is hoping that publicity generated by the free 'romantic day' tournament will attract a large number of existing and new online poker players to its recently launched poker room, Poker Host.
This is not the first time that Poker Host has caused a buzz in the online gaming industry as this tournament marks the third event where the poker room has offered over $10 000 in prize money in a free
roll poker tournament.
Aggressive publicity stunts such as this seem to be on the increase as the top online poker rooms vie for the thousands of new players that are drawn to play online poker across the Net everyday.
To remain competitive in the online gambling industry, many casinos are offering players' bigger sign-up bonuses, more lucrative pay-outs, a wider choice of games and exciting new promotions, competitions and tournaments to generate publicity for themselves.